That Nashville Girl LLC (“Company,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at www.thatnashvillegirl.com (the “Site”) and use our services, including the Backstage Pass membership program. Please read this policy carefully.

By accessing the Site or using our Services, you consent to the practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site or use our Services.

1. Information We Collect

1.1 Personal Information You Provide

We collect personal information that you voluntarily provide when you:

Create an account or register for a Backstage Pass membership.
Make a purchase or payment through the Site.
Subscribe to our newsletter or marketing communications.
Submit a contact form, booking inquiry, or press request.
Interact with us via email or social media.

This information may include:

Full name
Email address
Mailing address
Phone number
Payment information (processed securely by Stripe; we do not store full credit card numbers)
Account login credentials

1.2 Information Collected Automatically

When you visit the Site, we and our third-party service providers automatically collect certain information, including:

Device and Browser Information: IP address, browser type and version, operating system, device type, and unique device identifiers.
Usage Data: Pages visited, time spent on pages, links clicked, referring URLs, and navigation patterns.
Location Data: Approximate geographic location based on your IP address.

1.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and store information about your interactions with the Site. These include:

Essential Cookies: Required for the Site to function properly, including session management and Stripe payment processing.
Analytics Cookies: We use Google Analytics to understand how visitors interact with the Site, including page views, session duration, and traffic sources. Google Analytics may collect your IP address and use cookies to generate statistical reports.
Advertising and Tracking Pixels: We use Meta Pixel (Facebook) to measure advertising effectiveness, build targeted audiences, and track conversions. The Meta Pixel may collect information about your browsing activity on our Site and link it to your Facebook or Instagram account.

You may manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site.

2. How We Use Your Information

We use the information we collect for the following purposes:

To create, manage, and maintain your account and Backstage Pass membership.
To process payments and manage subscriptions through Stripe.
To provide access to member benefits, including partner offers, QR codes, and exclusive content.
To send transactional communications, including membership confirmations, renewal notices, and account updates.
To send marketing communications via HubSpot, including newsletters, promotions, partner highlights, and editorial content (with your consent or where permitted by law).
To analyze Site usage, improve our content and services, and personalize your experience.
To serve targeted advertisements through Meta Pixel and similar tools.
To respond to inquiries, support requests, and press or booking submissions.
To comply with legal obligations and enforce our Terms and Conditions.

3. How We Share Your Information

We may share your personal information in the following circumstances:

3.1 With Partner Businesses

We share certain member information with our participating Partner businesses (hotels, restaurants, shops, and attractions in Nashville) to facilitate the redemption of Backstage Pass offers and to verify membership status. Information shared with Partners may include your name, email address, and membership status. Partners are expected to use this information solely for the purpose of fulfilling offers to Backstage Pass members.

3.2 With Service Providers

We share information with trusted third-party service providers who assist us in operating the Site and delivering our Services, including:

Stripe: Payment processing and subscription management.
HubSpot: Email marketing, CRM, and customer communications.
Google Analytics: Website analytics and usage reporting.
Meta (Facebook/Instagram): Advertising measurement and audience targeting.

These service providers are contractually obligated to use your information only for the purposes for which it is shared and in accordance with applicable privacy laws.

3.3 For Legal Purposes

We may disclose your information if required to do so by law or in response to valid requests by public authorities, including to meet national security or law enforcement requirements, or to protect the rights, property, or safety of the Company, our users, or the public.

3.4 Business Transfers

In the event of a merger, acquisition, reorganization, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you via email or prominent notice on the Site of any change in ownership or uses of your personal information.

4. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with our Services. If you cancel your membership or request account deletion, we will retain your information only as long as necessary to fulfill legitimate business purposes (such as maintaining transaction records), comply with legal obligations, resolve disputes, and enforce our agreements. Analytics data collected through Google Analytics and Meta Pixel is retained according to the default retention settings of those platforms.

5. Your Rights and Choices

5.1 Marketing Communications

You may opt out of receiving marketing emails from us at any time by clicking the “unsubscribe” link at the bottom of any marketing email or by contacting us at support@thatnashvillegirl.com. Please note that even after opting out, you will continue to receive transactional emails related to your account and membership.

5.2 Cookie Preferences

You can set your browser to refuse all or some cookies or to alert you when cookies are being sent. If you disable or refuse cookies, some parts of the Site may be inaccessible or not function properly.

5.3 Google Analytics Opt-Out

You may opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on, available at tools.google.com/dlpage/gaoptout.

5.4 Account Information

You may review and update your account information at any time by logging into your member portal. To request deletion of your account and personal data, please contact us at support@thatnashvillegirl.com. We will process your request within a reasonable timeframe, subject to our data retention obligations.

6. International Users

The Site is operated from the United States. If you access the Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country. By using the Site, you consent to the transfer and processing of your information in the United States.

If you are a resident of the European Economic Area (EEA), United Kingdom, or another jurisdiction with specific data protection rights, you may have additional rights under applicable law, including the right to access, correct, delete, or port your personal data, or to restrict or object to certain processing. To exercise these rights, please contact us at support@thatnashvillegirl.com.

7. Data Security

We implement commercially reasonable technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption of payment data through Stripe, secure server infrastructure, and access controls for administrative systems. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

8. Children’s Privacy

The Site and our Services are not directed to individuals under the age of eighteen (18). We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly. If you believe we have collected information from a child under 18, please contact us at support@thatnashvillegirl.com.

9. Third-Party Links

The Site may contain links to third-party websites, including Partner websites, social media platforms, and other external services. This Privacy Policy does not apply to third-party sites. We encourage you to review the privacy policies of any third-party sites you visit. We are not responsible for the privacy practices of third parties.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. We will post the updated policy on this page with a revised “Last Updated” date. For material changes, we will provide notice via the email address associated with your account. Your continued use of the Site after any changes constitutes your acceptance of the updated Privacy Policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

That Nashville Girl LLC

Attn: Privacy Inquiries

1028 N Kingshighway St

Cape Girardeau, MO 63701

Email: support@thatnashvillegirl.com

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